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A CMO's Perspective: Claire Jefferies at Identi
Richard Robinson, Executive Director at Ingenuity+, sat down with Claire Jefferies, CMO at Identi, to explore Claire's career to date. She offered a refreshingly honest take on what it means to lead with both head and heart. - Interviews
CMO of the Future: Zoe Fidler from Lastminute.com
We sat down with Zoe Fidler (Head of Brand and PR at Lastminute.com) to explore how curiosity and bold thinking have shaped her career - from transforming heritage brands like Churchill to reinvigorating a travel icon with insight-led creativity. - Interviews
Building a brand community from the ground up
In this fireside chat, Rachel Allison (founder of creative agency Axe & Saw) speaks with her client, Imme Ermgassen, co-founder of the non-alcoholic drinks brand Bovito. Together, they unpack how Bovito has shaken up the drinks industry with a brand built not on moderation, but on pleasure and inclusivity. - Interviews
Trainline : The Most Entertaining Brand Wins
In this candid chat, Hamish Day (Client Service Director at Dude London) sat down with Trainline’s Leah Knighton (Brand Director) to explore how entertainment can help brands break through in increasingly distracted digital environments. - Interviews
Balancing brand and performance marketing in a sales focused business
In this session, Ben Cunningham (Director at IMA) and Chris Kelly (Head of Marketing at John D Wood) unpacked how a legacy estate agency is balancing brand building with performance-led marketing in an increasingly data-driven world. - Interviews
From Taboo to Talked About: How "Let's Open Up" Broke Down Barriers
In a bold and refreshingly candid session, Leith's Debbie Morgan and Hanx's Emily Prichard explored the thinking, process, and impact behind the ‘Let’s Open Up’ campaign - a brave initiative that spotlighted vaginismus, a little-discussed but common condition affecting many women globally. - Interviews
A CMO's Perspective: Sara Holt from Center Parcs
Sara Holt, Chief Marketing Officer at Center Parcs, reflects on her career journey, leadership style, and creative partnerships with transparency and insight. - Interviews
What does it really take to launch GenAI at a big brand? The HSBC reality check
In this session, Kate Ross (CEO of eight&four) sat down with her client Steve Thomas (Head of Marketing Strategy and Global Delivery at HSBC Global Private Banking) to unpack the real-world use of AI in corporate marketing. - Interviews
The Truth with Jacinta Faul - The Agency Curve Community North
We sat down with Jacinta Faul, CEO at SocialChain, to discuss how brands engage with and buy agency services - Interviews
The Truth with James Lawton-Hill - The Agency Curve Community North
We sat down with James Lawton-Hill, Marketing & Agency Director at APS Group to discuss how brands engage with and buy agency services - Interviews
The Truth with Danny Whatmough - The Agency Curve Community
We sat down with Danny Whatmough, Co-Managing Director at Red Consultancy, to hear his view on the truth behind how brands engage with and buy agency services. - Interviews
The Truth with Ed Knights - The Agency Curve Community
We sat down with Ed Knights, former Head of New Business and Marketing at Born Social, now Head of Growth at 50 Sport, to hear his view on the truth behind how brands engage with and buy agency services.